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Exchange Senior Enlisted Advisor Focuses on Serving Airmen at Dover AFB

  • Published
  • Army & Air Force Exchange Service
The Army & Air Force Exchange Service’s senior enlisted advisor is making it his mission to ensure Airmen and families at Dover Air Force Base have the products they deserve, whether shopping in-store or online.

During his visit to Dover on April 27, Air Force Chief Master Sgt. Luis Reyes toured Exchange facilities and met with 436th Mission Support Group Commander Col. Randy Boswell and Chief Master Sgt. Michael Zimmerman to address how the 121-year-old Department of Defense retailer can better serve Airmen.

“The Exchange is every Airman’s wingman when it comes to readiness and resiliency,” Reyes said. “We are committed to providing exceptional service to the Dover community—and we want to make sure we get it right.

“Competitive pricing and tax-free shopping make the Exchange a tremendous value for those who have earned the right to shop their Exchange,” Reyes said. “If shoppers can’t find what they need in-store, the Exchange’s online site, shopmyexchange.com, puts an expanded product assortment at their fingertips.”

The Exchange’s site has been upgraded with improved navigation, extended product selection and faster shipping, with orders received by noon shipping the very same day. The upgrades ensure the Exchange is prepared to welcome home all honorably discharged Veterans with a lifetime online shopping benefit starting on Veterans Day.

Extending an online exchange benefit to America’s honorably discharged Veterans strengthens the exchanges’ online business to better serve current shoppers. Larger retailers stand to offer a better merchandise assortment at more competitive prices with increased customer-valued service options. The Veterans online shopping benefit will improve the exchange benefit and experience for every member of the military community.

“Items are added online daily, so it’s worth it to keep checking the site regularly to see what’s new,” Reyes said. “What’s more, shopmyexchange.com carries a wide assortment of best-selling national brands at all price points, and everything is just a click away.”

Every time Airmen shop their Exchange, whether on base on online, they generate funds to make Dover a great place to live and work. For every dollar earned, the Exchange returns 67 cents to military Quality-of-Life programs, including Outdoor Recreation programs at Dover, combat uniform support and more.

“Last year, the Dover Exchange generated nearly $355,000 on behalf of Air Force Quality-of-Life programs. Every time shoppers go to an Exchange, they are making Dover a great place to live and work.”

Reyes is one of roughly 30 active-duty service members assigned to the Exchange. The Exchange also employs approximately 35,000 civilian associates worldwide. During his visit, he thanked Dover associates for their passion and dedication.

“Since 1895, the Exchange has provided a lifeline to America’s service members and their families,” Reyes said, adding that 85 percent of Dover Exchange associates have a military connection. “Exchange is family serving family. Whether supporting troops downrange or here at home, we’re ‘all in’ for the best customers in the world.”

For more information about the Exchange and Exchange programs, visit shopmyexchange.com.